View from the top: executive perceptions of the value of learning

Abstract

PurposeThis paper aims to outline important lessons for HR professionals who seek to ensure that investment in learning delivers strategic value to the organization.Design/methodology/approachMaking use of data from semi‐structured interviews, the paper explores the extent to which perceptions of the strategic value of learning held by senior HR professionals are aligned with those of senior operational managers.FindingsThe data indicate what executives expect learning to deliver at an organizational level, the challenges of aligning learning to strategic priorities and the ways in which HR professionals are measuring and reporting on the value of learning. A trend away from “return on investment” approaches to “return on expectation” assessments of the value of learning is identified.Research limitations/implicationsIn addition to the views of senior managers, further research into the value expectations of line managers and other stakeholder groups is now required.Practical implicationsThe article highlights the importance of identifying and communicating the alignment of learning strategy with organizational priorities, the need for proactive dialogue between HR professionals and senior decision makers to develop management trust in the learning value contribution and the development of a balanced range of value measures and assessments that are significant for the organization in its specific context.Originality/valueTraditional measures of training effectiveness have focused on the functional interests of learners and trainers. This research shifts attention to expectations at a strategic level and the consequences of this for measuring and reporting on the value of learning.