Abstract

AbstractHow does rhetoric work in the pursuit of political projects in international relations? This article analyzes how rhetoric-wielding political actors engage in reasoning to bolster their position by drawing upon norms that underwrite interactions, and audiences as scorekeepers evaluate the reasoning by making a series of inferences. I call this mechanism rhetorical reasoning. Building on the existing classification of norms in constructivist international relations (IR) and utilizing three distinct norm types – instrumental, institutional, and moral – I show the different processes through which political actors deploy rhetoric to legitimize and justify political projects and the distinct logics through which scorekeepers make inferences and evaluate the project. This article contributes to IR theories of argumentation by providing a sharp conceptualization of political rhetoric and actor–audience relationships in the game. I illustrate the mechanism of rhetorical reasoning using Brazil's UN peace enforcement operation in Haiti in 2004 to give empirical evidence for the role of institutional norm type in patterns of rhetorical reasoning and contestations in international politics. Paying attention to political rhetoric in the actor–scorekeepers' relationships in this way clarifies important issues regarding the varieties of political projects and the different role of normativity in the game.

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