Abstract
In this current study, Chinese government’s strategic communication efforts were explored in the context of the 2019 Hong Kong protests via state-sponsored media tweets. To understand how the government conveyed the protests and how it is engaged with other stakeholders, tweets were examined inductively in terms of frames and stakeholders. Recognizing the strategic nature of agenda building, message frames, stakeholders, and their characteristics and relationships around the issues were the key aspects of understanding the issue. Results show the multiple frames identified to understand how the protests were described, who the main actors were, and how their relationships were presented in the social media messages. The representation of the stakeholders or frames in the social media messages changed over a short period. The roles of state-sponsored tweets as strategic public diplomacy tools and information sources are discussed.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
