Abstract
Trip Hawkins left his position as director of product marketing at Apple Computer to start Electronic Arts (EA) in 1982, which continues to operate today as one of the largest publishers of video games in the world. EA has since produced many foundational games, such as Pinball Construction Set and M.U.L.E., and best-selling franchises, such as The Sims, Rock Band, and Madden NFL. In addition, many early employees are part of the company’s evolving legacy, and they are now recognized as leading figures in the video-game industry.KeywordsVideo GameVenture CapitalistStock OptionVenture Capital FirmGame BusinessThese keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
