Abstract

The rapid development of society has made people have an emotional requirements for apparel. Emotional apparel, generally, has been studied for many years. However, there is few work regarding the emotional design for medical professionals. Emotional design contains visceral, behavioral and reflective levels. Most of the existing medical apparel design still remains in the visceral and behavioral level of an emotional design. In order to enhance the medical apparel design to the reflective level, this paper aims to develop a conceptual design of medical apparel in terms of the emotional design theory. This study first works on the medical apparel design requirements in the aspect of emotion, then the development of principles and elements casting to the emotional apparel for medical professionals. This study can provide a reference for the practicality, aesthetics and identification of emotional design of medical apparel, so as to achieve a better development of medical apparel in the future.

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