Abstract

While stem cell research still seeks the cures that researchers have promised, clinics have begun offering stem cell treatments. These treatments have no medical basis and often harm patients. Yet, they remain a powerful draw for many potential patients. We argue that the promotion of these treatments occurs through a rhetorical formation of “stem cell tourism” that merges the broader discursive trends of medicalization and neoliberalism, while also capturing many strategies used in public-facing rhetoric of science. We examine the contours of this rhetorical formation through an examination of websites for stem cell clinics.

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