Abstract
The rapidly shifting global market, has warranted organizations to determine new opportunities or re-engineer processes as means to obtain an edge over competitors. Literature suggests the demand for increased quality is a crucial aspect for organizations to survive in quickly expanding global market, as quality is vital in securing economic success. Over the past decade, the framework of total quality management (TQM) has been mantra of operational officers. Literature has assessed TQM at many different angles and has provided many speculation and approaches to achieve increased efficiency. The following work reflects on the aspects of applying TQM and provides conceptual model for TQM integration.
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