Abstract
ABSTRACT This study explores the thematic structure of sustainability reports (SRs) of the hospitality and tourism (H&T) industry. The contents of the SRs were analyzed by combining text mining techniques and network analysis. The periodical analysis showed that sustainability reporting in the H&T industry is improving in terms of addressing a higher number of corporate social responsibility (CSR) issues across the period. Continental SRs indicated that although Europe is ahead of other regions, they all need to improve and present richer content to the report readers. The comparison of SRs, according to whether they were prepared with a specific reference to the GRI framework or not, also revealed some differences. Overall, this analysis highlights the H&T sector’s strengths and weaknesses in terms of the topicality of its SRs and provides implications accordingly.
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