Abstract
This study aims to investigate the impact of personality dimensions on consumer videogame engagement. We distributed the study questionnaire to gamers aged 16-19 years and managed to get three-hundred-and-eighty valid respondents who provided data in the form of a self-report using HEXACO-100 items and consumer videogame engagement constructs. WarpPLS 7.0 version was employed and the impact of personality dimensions on consumer videogame engagement was assessed using Partial Least Squares Structural Equation Modeling (PLS-SEM). Our findings indicate that personality traits such as consciousness and extraversion impact consumer videogame engagement, whereas agreeableness, emotionality, openness-to-experience, and honesty-humility do not. Our study explores the utility of the HEXACO-100 item to assess the personality factors that can predict consumer videogame engagement. The article discusses the results and offers the practical and theoretical implications of our findings.
Highlights
The prominence of video games is increasing, and players are more actively involved with video games of different genres, including e.g. first-person shooters, real-time strategy, multiplayer online battle arenas, role-playing, and massively multiplayer online games [1]
This study extends the knowledge of the HEXACO personality model, i.e., the HEXACO-100 items version in the Malaysian context to investigate the personality-based factors of videogame players as possible predictors of consumer videogame engagement
This study aimed to provide an insight into the HEXACO personality traits model and its impact on consumer video game engagement
Summary
The prominence of video games is increasing, and players are more actively involved with video games of different genres, including e.g. first-person shooters, real-time strategy, multiplayer online battle arenas, role-playing, and massively multiplayer online games [1]. With the increased intensity in video games playing, the market cap for worldwide consumer disbursement of video games has risen to nearly $140B in 2018. The increase in the disbursement of video games is due to the many relevant works of literature that point toward the benefits linked with playing videogames, including gains in visuospatial cognition, improvement in learning, fitness, and happiness [3]. Keeping these benefits in view, researchers have started paying attention to the consumer video game industry owing to its rapid advancements [4].
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