Abstract
The Relationship between Customer Orientation, Reward and Recognition and Job Satisfaction among Nigerian Bank Employees
Highlights
Banking industry universally is perceived as one of the most critical financial institution which has got a major role to play as an agent of development in terms of economic and together with the growing needs of the public
The analysis shows that the level of job satisfaction among the employees in the banking sector is Moderate
In the event of examining the relationship between the two IVs, customer orientation and reward and recognition, a relationship was found to exist between Reward and recognition and job satisfaction (r = .214, n=364, p
Summary
Banking industry universally is perceived as one of the most critical financial institution which has got a major role to play as an agent of development in terms of economic and together with the growing needs of the public. The recent economic strangulation is believed to have compelled Nigeria banking industries to embark on a strategic development in order to cultivate a conducive atmosphere to enhance employees’ job satisfaction, profitability and sustainability through breeding satisfied employees and create economic stability and sustainable banking system in Nigeria (Dorfleitner, Hornuf, Schmitt, and Weber, 2017). Oyeniyi et al, (2014) asserted that in-spite of numerous programs initiated by banking industry, managers are still in struggle on how they can retain and sustain their highly rated and skilled employees. The availability of unsatisfied employees in any organization is attributed to detrimental factor that can immensely obstruct development efforts, especial in banking industry where the height of competitiveness and rivalry becomes tougher on daily basis. It becomes imperative to underline the factors that fosters job satisfaction in order to enhance enthusiasm and quality service delivery. Human capital is seen as the utmost pivotal assets of any organizations
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