Abstract

ABSTRACT This article seeks to explain the mood repair process that sad viewers undergo and the mood enhancement process that happy viewers adopt when they watch drama series with varying levels of likability and familiarity. Building on the idea that drama enjoyment can regulate moods, the authors test three possible processes: transportation path (involving transportation and enjoyment), meaning path (involving transportation, moved feelings, thought reflections, and enjoyment), and parasocial support path (involving transportation, parasocial interactions, identification with drama characters, and enjoyment). The findings identify likability as crucial and also show that the processes vary for happy versus sad viewers.

Full Text
Paper version not known

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.