Abstract

In the competitive marketing environment, the company's leadership wants to keep the employee engaged effectively in the long run. Hence, there will have an effect on the leadership style of the organisation growth as well as the structure in order to enhance the level of employee engagement. The amount of agency and dedication demonstrated by employees in the pursuit of management's goals is directly correlated to the type of leadership that is applied by the managers and supervisors. Because the employee contributions are essential to the success of the company's operations, it is in the best interest of the company to enhance its management of its human resources in order to raise the level of productivity as shown by its workforce. In order for businesses to encourage the expansion and development of their organisation, it is essential for them to boost the level of employee engagement and participation. This is an extremely important factor for the continuous success of businesses. Active engagement of workers is of the highest significance and relevance for the success of the company's stated goals and the execution of those objectives since it enables employees to completely comprehend the vital duties that are required to build the organization's competitive advantage. It is vital for all aspects of the organisation to collaborate in order to make the workplace a pleasant place to work and to ensure that people are placed in positions that are appropriate for them so that they may have the sense that they belong there.

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