Abstract
This research was conducted at PT. Unilever Indonesia Tbk which lasts for 6 (six) months. The problem in this study is the fluctuation or decrease and increase in profit growth at PT. Unilever Indonesia Tbk annually. The method used in this study is a quantitative method in the form of multiple linear regression analysis, correlation coefficient and determination, F test and t test. The purpose of this study is to analyze and determine the effect of the current ratio, return on assets, gross profit margin, total asset turnover and company size simultaneously on profit growth at PT. Unilever Indonesia Tbk. To analyze and determine the effect of the current ratio partially on profit growth at PT. Unilever Indonesia Tbk. To analyze and determine the effect of return on assets partially on profit growth at PT. Unilever Indonesia Tbk. To analyze and determine the effect of partial gross profit margin on profit growth at PT. Unilever Indonesia Tbk. To analyze and determine the effect of total asset turnover partially on profit growth at PT. Unilever Indonesia Tbk. To analyze and determine the effect of company size partially on profit growth at PT. Unilever Indonesia Tbk. Based on the results of the research and discussion, the following conclusions can be drawn: Current ratio, return on assets, gross profit margin, total asset turnover, and company size simultaneously affect the profit growth of PT. Unilever Indonesia tbk. Current ratio partially has no significant effect on profit growth at PT. Unilever Indonesia tbk. Return on assets partially has a significant effect on profit growth at PT. Unilever Indonesia tbk. Gross profit margin partially has a significant negative effect on profit growth at PT. Unilever Indonesia tbk. Total asset turnover partially has a significant negative effect on profit growth at PT. Unilever Indonesia tbk. Company size partially has no effect on profit growth at PT. Unilever Indonesia tbk.
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