Abstract
The purpose of this study is to investigate the impact of rumors on both individuals and the society at large in Saudi Arabia. Over the past several decades, the Internet has dramatically changed the manner in which modern society communicates. In particular, online media have altered how rumors are transmitted, from hearing those rumors - ranging from word of mouth among people to misleading online messages. Although the manner in which rumors are circulated has evolved over time, only a few studies have been conducted on the dynamics of how rumor spreads on the social media in Saudi Arabia. It is worthwhile to discuss the impact of rumors on individuals and the society in Saudi Arabia and determine the factors affecting the impact of rumors in Saudi Arabia. In this research study, two variables have been discussed, i.e. dependent and independent variables: the impact of rumors on both individuals and the society at Saudi Arabia, which shows dependency upon independent variables such as Uncertainty, Belief, Motivational Factors and Self-Enhancement. Quantitative research method has been used for this study that entails a total of 200 used survey questionnaires to collect vital information regarding the topic of investigation.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
