The impact of digital technology on sports consumption: evidence from Chinese college students
BackgroundIn an increasingly digitalized world, the impact of digital technology on sports consumption behavior is a pivotal area of study, particularly among college students who are highly engaged with digital platforms.MethodsThis study investigates how digital technology use shapes college students’ sports consumption behavior, incorporating emotional experience as a mediator and symbolic perception as a moderator. Guided by the Stimulus-Organism-Response (S-O-R) framework and Symbolic Consumption Theory (SCT), data from 861 Chinese college students (511 males and 350 females) were analyzed using Structural Equation Modeling (SEM).ResultsResults reveal that digital technology use significantly enhances sports consumption, not only through a direct effect but also indirectly by improving emotional experience. Furthermore, symbolic perception amplifies the effect of emotional experience on consumption behavior. These findings highlight the dual psychological pathways through which technology influences sports-related decisions.ConclusionThe study offers theoretical contributions by integrating emotional and symbolic mechanisms, and provides practical insights for sports marketers and educators aiming to engage college students in digital-era consumption.
- Research Article
- 10.22471/kinesiology.2021.6.4.45
- Dec 31, 2021
Purpose: With the national emphasis on the high-quality development of sports industry and the cultivation of new cultural formats and consumption patterns, sports consumption of college student has become a hot topic of academic attention, and a lot of research has been carried out. In order to fully understand the research status of sports consumption of college student in China, this study conducted scientific econometric statistics on related researches in the past 20 years, aiming to analyze the hot spots and trend evolution of sports consumption of college students. Method: In this paper, 487 valid samples were obtained by searching the literature related to college student sports consumption collected by CNKI from 2001 to 2021. CiteSpace was used to conduct visualized analysis, and through the collation of knowledge map, it revealed the hot spots and trend evolution of Chinese collegiate stu-dent sports consumption. Results: The results of descriptive statistical analysis from literatures for this study showed that the time dis-tribution characteristics of Chinese collegiate student who consume sport products could be divided into four stages: 1)steady growth stage from 2001 to 2005, 2)rapid development stage from 2006 to 2008, 3)ups and downs stage from 2009 to 2014, and 4)slow decline stage from 2015 to 2021. These literatures were mainly studied by colleges and universities, involving physical education, pedagogy, economics. The research hotspots analysis showed that the main keywords of Chinese collegiate student sports consumption were sports consump-tion, college students, current situation, influencing factors, sports consumption behavior, college student sports consumption, female college students, consumption consciousness, sports consumption structure and motivation. The results of emerging trend analysis showed that the research on sports consumption of collegiate student in China could be divided into four development stages: it mainly involved the definition and interpretation of sports consumption of college students, the investigation of the current situation in different regions, the analysis of influencing factors and the proposal of consumption countermeasures from 2001 to 2008. The research from 2009 to 2014 mainly included sports consumption consciousness and sports consumption behavior. From 2015 to 2019, sports and fitness consumption and sports consumption motivation were mainly discussed. After 2019, due to the short period of time and the gradual maturity of research in this field, the research mainly focused on the comprehensive discussion of sports consumption of collegiate students. Conclusions: As the data used for this study were only collected from CNKI literature, there are limitations in obtaining data which were the previous literature. In addition, due to the strict limitation of keywords in the literature search process, it may lead to the omission of sport consumption contents of college student in other articles. Therefore, it is hoped that these problems can be properly solved in the future scientometrics researches.
- Research Article
- 10.24144/2788-6018.2025.03.2.37
- Jul 4, 2025
- Analytical and Comparative Jurisprudence
The article, based on current legislation, examines the impact of digital technologies on the evolution of the legal status of individual subjects of administrative law. The active process of digital transformation in Ukraine has led to the fact that the relationship between a person and information and communication digital technologies has reached a qualitatively new level. Digital technologies create a unique space in which a person’s opportunities to realize their interests are significantly expanded. Digital technologies create additional powers of a legal nature for subjects of administrative law, which are associated with additional protection of subjective rights and legitimate interests. Research in this area is becoming interdisciplinary, which indicates their importance and relevance. The object of the article is social relations that develop in the process of legal regulation using digital technologies, which arise in the course of the implementation and protection of individual subjects of subjective rights and legal obligations. The subject of the study is the impact of digital information and communication technologies on the evolution of the legal status of individual subjects of administrative law. The article used general scientific (logical, systemic, functional and other methods) and private scientific (formal-legal, comparative-legal, forecasting method, etc.) methods of cognition. It is noted that individual subjects of administrative law under the conditions of the use of digital information and communication technologies in the process of legal regulation, along with general features, are characterized by a number of features. These features are due to information and communication technologies, without the existence of which individual subjects will not be able to be participants in legal relations using digital means. These features do not fundamentally change the understanding of individual subjects of law that has developed in the science of administrative law, but rather emphasize the fact that legal relations are complicated by the «digital element». Individual subjective rights and legal obligations can be implemented by individual subjects in legal relations only with the help of digital technologies.
- Dissertation
- 10.31274/rtd-20200616-55
- Jan 1, 2005
The study had two purposes, one was to examine the differences of sport consumption behavior and sport consumption motives between American students and Chinese international students after controlling for team identification and demographic variables and the other was to explore the relationship of team identification and specific sport consumption motives with individual sport consumption behaviors of both Chinese and American students. A total of 326 students (172 American students, 154 Chinese international students with mean age 24±4.5 years) at Iowa State University participated in this study by completing questionnaires measuring seven motives from Motivation Scale for Sport Consumption (MSSC), a measure of team identification from Team Identification Index (TIl) and measures of six sport consumption behaviors (past attendance, team merchandise purchase, print media consumption, television media consumption, web based media consumption and wearing of team apparel). MANCOVA and stepwise multiple regression were conducted. Results suggested that both Chinese international students and American students reported the highest score for level of television media consumption. After controlling for team identification and the demographic variables, Chinese international students significantly differed from American students only in past attendance. However, this only accounted for 2.4% of variance. There was no significant difference in the level of team identification between Chinese international students and American students. Level of identification with their favorite team was the most important variable affecting the six combined sport consumption behaviors. It was also the strongest factor in predicting five out of the six sport consumption behaviors (except for television media consumption) for Chinese and all the six behaviors for American students. In addition to team identification, a combination of specific motives also contributed to the explanation of specific consumption behaviors. Findings suggest that sport marketers need to employ team identification marketing strategies to effectively target American students and Chinese international students and team identification marketing strategies that have used for American students maybe effective at targeting Chinese international students also.
- Research Article
79
- 10.3389/fevo.2023.1166376
- Apr 24, 2023
- Frontiers in Ecology and Evolution
IntroductionPromoting the development of digital technology is an important step in meeting the challenge of global climate change and achieving carbon peaking and carbon neutrality goals.MethodsBased on panel data of Chinese cities from 2006 to 2020, this paper used econometrics to investigate the impact and mechanism of digital technology on carbon emissions.ResultsThe results showed that digital technology can significantly reduce carbon emission intensity and improve carbon emission efficiency. These results remained robust after changing the estimation method, adding policy omission variables, replacing core variables, and solving the endogeneity problem. Digital technology can indirectly reduce carbon emissions by promoting green technological innovation and reducing energy intensity, and it plays a significant role in the carbon emission reduction practices of carbon emission trading policies and comprehensive national big data pilot zones. The replicability, non-exclusivity, and high mobility of digital technology help to accelerate the spread of knowledge and information between different cities, which leads to a spillover effect on carbon emission reductions. Our unconditional quantile regression model results showed that digital technology’s carbon emission reduction effect continuously decreases with increases in carbon dioxide emissions.DiscussionThe results of this paper provide evidence for the potential use of digital technology in achieving the goal of carbon neutrality, which is of great significance for achieving high-quality innovation and promoting the green transformation of the economy and society.
- Research Article
- 10.15663/wje.a1095
- Jan 1, 2024
- Waikato Journal of Education
The use of digital technologies is increasing in Aotearoa New Zealand (NZ) schools to support future-focused learning and allow students to gain 21st century skills that can enable them to participate and thrive in a digital future. NZ students have among the highest use of digital technologies in the world, and digital devices present both opportunities and risks to educational outcomes and health/well-being. Pragmatic guidelines have been developed internationally to support the safer use of digital technologies in education settings, and a review was carried out to examine the need for such guidance in a NZ context. While studies present mixed results, emerging evidence from analysis of international and national standardised assessments indicates that the impact of digital technologies on learning outcomes is not neutral, and while some use can benefit learning, frequent use has been associated with reduced learning outcomes. Conditions and context of use seem important, including factors such as task selection, length of use, and whether device use is teacher-led or independent. Further research is needed to better understand the most effective ways to use digital technologies for learning. Additionally, emerging evidence highlights numerous negative health impacts that are associated with frequent and extended use of digital devices. Informed recommendations for the use of digital technologies in NZ schools may allow students to get the best that digital technologies can offer to learning, with lower risk.
- Research Article
34
- 10.1016/j.compedu.2021.104361
- Oct 25, 2021
- Computers & Education
Digital technology has a lot of potential in terms of teaching and learning. However, experimental and especially survey studies have provided mixed evidence on the impact of digital technology on educational outcomes. The correlation between students' reported use of digital technology and achievement has continually appeared to be of no significance or even negative significance. Instead of measuring the perceived frequency of using digital technology, we developed an instrument to measure the experienced quality of such use. Theoretically, we build on Martin Heidegger's conceptualisation of present-at-hand as a non-functional use of digital technology and ready-to-hand as a functional use of digital technology. Altogether, 203 secondary school students (aged 13–16 years) responded to the questionnaire. The structural equation model revealed that experience of non-functional use of digital technology had a statistically significant impact on perceived frequency of using digital technology at school, while experience of functional use of digital technology had a statistically significant impact on academic achievement. Like in previous research, the reported frequency of digital technology use did not have a statistically significant impact on academic achievement. We highlight that Heidegger's conceptualisation of present-at-hand and ready-to-hand helps us to understand the mixed results of international surveys. We conclude that, to better understand the role of digital technology in learning, in surveys as well as in the classroom, the focus should be on the experienced quality of learning –functional use– instead of the perceived frequency of the use of digital technology.
- Research Article
- 10.18413/2409-1634-2024-10-2-0-9
- Jun 28, 2024
- Research Result. Economic Research
Innovative technologies have rapidly entered the life of people and society as a whole, particularly in the economic sphere. One of the economic sectors where the need to utilize digital technologies prevails is insurance. Innovative technologies contribute to the improvement of all processes in the insurance market. The positive development of insurance largely depends on the introduction and use of digital technologies. This article is devoted to analyzing and evaluating the impact of digital technologies on the development of insurance activities. This article examines the impact of digital technologies on insurance activities. The main objective is to describe the main technologies themselves and their application in risk assessment, loss prevention and improvement of insurance services processes. In order to achieve this task, we have reviewed sources on the topic, considered projects and studies in the field of application of digital technologies in insurance activities, and analyzed the data obtained. The work resulted in the presentation of digital science technologies used in the operations of insurance companies, such as artificial intelligence, internet of things, blockchain, and how these technologies can be applied in risk assessment, loss prevention and improvement of insurance service processes. The results can be used by insurance companies applying various digital technologies in their operations, namely online sales of insurance policies, data collection and analysis, artificial intelligence and machine learning to develop the insurance market.
- Research Article
11
- 10.1002/jad.12147
- Feb 7, 2023
- Journal of Adolescence
Psychological security is the outcome of interaction between individuals and society, and it is an important indicator reflecting adolescent mental health and self-growth. Previous studies have paid more attention to external security, but less attention to individual's internal psychological security. In addition, few previous studies have examined the changes of psychological security over time and the influence of socio-cultural environmental factors on psychological security. A cross-temporal meta-analysis was performed using papers that measured the psychological security level of Chinese adolescent college students between 2004 and 2020. Moreover, a time-lag analysis was conducted to define whether the macro-social indicators can explain the changes in Chinese adolescent college students' psychological security. (1) A total of 85 papers was included in the final sample (included 48,817 Chinese adolescent college students); (2) the scores of psychological security and its two sub-dimensions were significantly negatively correlated with the year, indicating that Chinese college students' psychological security declined significantly over time; (3) seven macro social indicators from the socioeconomic environmental, social connectedness and overall social threats can predict the changes in college students' psychological security; (4) the psychological security of male and female college students decreased over time, but the gender difference was insignificant. Evidently, social changes play an important role in predicting changes in Chinese college students' psychological security. The results can provide a research basis for the mental health education of adolescent college students, and also provide an explanation perspective for the increasingly serious "involution" phenomenon among Chinese college students.
- Research Article
- 10.1108/ijsms-01-2025-0037
- Nov 14, 2025
- International Journal of Sports Marketing and Sponsorship
Purpose Stadiums are important service marketing areas at the forefront of the sports service sector and with increasing demand every day. In Turkey, where football plays a dominant role in the national sports culture and attracts passionate fans, understanding the impact of stadium service quality on spectator loyalty and experience is crucial. Building on this premise, the aim of the study was to investigate the mediating role of perceived value in the effect of service quality on sport consumption behavior within the context of Turkish football spectators. Design/methodology/approach Participants (n = 843), selected through convenience sampling, consisted of spectators attending professional football matches in Turkish stadiums. The hypotheses included in the research model were tested using structural equation modeling (SEM). Findings The results indicate that service quality has a positive impact on perceived value, and this perceived value affects sport consumer behavior. Additionally, perceived value was identified to have a partial mediating role in the relationship between service quality and sport consumption behavior in the Turkish football context. Originality/value Theoretically, this study extends the applications of the stimulus organism response (SOR) model and the sport value framework (SVF) by examining service quality, perceived value and sport consumption behavior through the lens of Turkey’s distinctive sports culture and stadium environment. Practically, the findings provide context-specific insights for stadium managers, offering actionable strategies to enhance spectator engagement and promote stadium services more effectively in the rapidly evolving and highly competitive sports environment characteristics of Turkey.
- Book Chapter
6
- 10.1007/978-3-030-75405-1_29
- Jan 1, 2021
- Industry 4.0
The emergence of a “green economy” is now one of the priorities of economic development. The use of digital technologies makes the transition to a “green economy” less expensive while increasing the efficiency of enterprises and companies that use them. The purpose of this study is to show the impact of digitalization on the transition to a “green economy”. To solve this problem, two main research methods were used. The first research method was a theoretical analysis of the impact of digital technologies on the transition to a “green” economy at various levels: on city and regional level, using the example of individual industries and enterprises. Among the main areas in which digital technologies are used are the transition to smart cities, the use of digital solutions for the transition to renewable energy sources, and the use of the Internet in agriculture, industry, and transport. As a second method for researching, a survey to gauge awareness among young people about the importance of the transition to a “green economy” and the problems associated with the transition to a “green economy”, as well as the impact of digital solutions on the transition to a green economy was done. The survey was conducted among Russian and Chinese university students.
- Research Article
17
- 10.3390/buildings14030827
- Mar 19, 2024
- Buildings
The primary objective of this study survey is to close knowledge gaps by measuring the responses from construction experts and investigating the significant effects of using digital technologies in construction information management (CIM). This is attributed to the lack of thorough knowledge among construction professionals on the implications and efficacy of incorporating digital tools in construction information management. A thorough analysis of the literature on the use of digital technologies revealed outcomes related to digitized ways of managing construction information, which were then contextually tailored through a pilot study and presented in the form of a postulated model. A total of 257 stakeholders in the building industry were given questionnaire surveys to complete in order to gather primary data. The final model of the result of adopting digital technology was statistically validated using partial least squares structural equation modelling (PLS-SEM). By concentrating on the quantitative contribution of the most important result to the adoption of digital technologies throughout the process of CIM, this study closes this knowledge gap. The three primary benefits that digital technologies have the most influence on are communication, operational efficiency, and market intelligence, according to this paper’s conclusions. The research showed that encouraging relationships that enable the use of digital technologies should be promoted between technology providers and construction companies. In order to adopt and improve digital solutions, construction firms and technology providers will be able to collaborate in an ecosystem. By shedding light on the implementation and impact of digital technologies in the construction sector, the study helps to close this knowledge gap. The study offers valuable information for upcoming initiatives that support digital transformation through construction methods. The results serve as instructions for the government authorities to help them focus their efforts and distribute their resources more effectively.
- Research Article
- 10.21608/ijsrsd.2025.437347.1109
- Mar 1, 2025
- International Journal of Sustainable Development and Science
The contemporary family is experiencing profound transformations as a result of the rapid development of digital technologies, which now shape patterns of communication, mechanisms of interaction, and sources of knowledge, and even extend their influence to guide behavior and form the value systems of family members. Although these technologies have contributed to strengthening connectedness and providing new spaces for interaction through digital platforms, they have simultaneously introduced gradual changes to traditional family values and affected the nature of intra-family relationships. This study seeks to explore the impact of digital technologies on the system of values and behaviors within the modern family, and to identify the features of the transformation brought about by digitalization in the structure of the family and the roles of its members. It focuses particularly on understanding how familial relationships and interactions are being reshaped within the new digital environment. The study is grounded in both the Theory of Technological Determinism—which posits that technological development is the driving force behind social and value change—and the Cultivation Theory, which explains how repeated media content shapes individuals’ perceptions, attitudes, and values. This research falls within descriptive studies and relies on the survey method as the most suitable approach for collecting and analyzing data in order to describe the phenomenon under investigation and analyze the attitudes of the sample regarding the impact of digital technologies on family values and behaviors. The study population consists of Egyptian youth who regularly use digital technologies, and participants were reached through digital platforms such as online links and email. The sample included 400 individuals aged between 18 and 35, selected through the available sampling method via electronic means. Data were collected using an electronic questionnaire as the primary tool for measuring the study variables, given its suitability for the nature of a sample that interacts in the digital environment. The findings confirmed the validity of the hypothesis that there is a statistically significant correlation between the level of digital technology use and its influence on family values and behaviors. The results also confirmed the hypothesis of a statistically significant positive relationship between the level of digital technology use and increased feelings of familial alienation. The study showed that the most prominent impact of digital technologies on family life is that each individual now has their own private world, and that these technologies have increased isolation and loneliness within the family. Moreover, the results indicated that the most significant impact on values is represented in the weakening of family cohesion and the decline of parents’ role as guides within the family. The study concluded that the most effective means of reducing the negative effects of digital technologies is establishing clear rules to regulate their use.
- Research Article
- 10.29250/sead.1752524
- Mar 15, 2026
- Sınırsız Eğitim ve Araştırma Dergisi
The fact that children are using technology at an earlier age has changed the type of people expected in the modern age and revealed 21st-century skills. Ease of access to digital tools, such as tablets, computers, phones, and smartboards, as well as technological developments, such as artificial intelligence, augmented reality, and coding, raise important questions about the effects of digital technologies on children's development and educational processes. This study aims to synthesize existing literature and identify knowledge gaps by systematically examining the use and impact of digital technologies in early childhood in Türkiye. The YÖK National Thesis Center and DergiPark national databases were searched for studies on the use of digital technologies in early childhood in Türkiye between 2019 and 2024, and 110 studies were included in the analysis. The results showed that most of the studies were conducted in 2021 and were part of master's theses. The most frequently used method was the quantitative method, and the most frequently used design was the correlational survey. Teachers and parents were the most frequently studied group. Topics addressed in this study include "Digital Technology and Education," "Digital Technology and Children," "Digital Technology and Parents," and "Digital Technology and Teachers/Pre-Service Teachers." The most frequently studied topics are parents' and teachers' attitudes toward technology, teachers' technology self-efficacy, technology use in the classroom, technopedagogical content knowledge, children's technology addiction, and children's social-emotional development.
- Research Article
1
- 10.24891/ea.21.8.1481
- Aug 30, 2022
- Economic Analysis: Theory and Practice
Subject. The article considers measuring the impact of digital technologies on firms' transaction costs. Objectives. The purpose is to review the use of digital technologies by firms in marketing activities, when choosing counterparties, concluding and executing contracts, and to analyze the impact of information technology on transaction costs of organizations. Methods. We employ methods of logical analysis, synthesis, and theoretical generalization. Results. We reviewed scientific articles on methods of assessing transaction costs of firms, highlighted three main groups of methods proposed in the academic literature, conducted a survey of owners and directors of firms in Russia to study the use of digital technologies in the marketing activity of firms, in negotiation and execution of contracts, and in ensuring their execution by counterparties. The empirical study revealed the relationship between the increase in firms' spending on digital technologies and the decrease in transaction costs. We offered and tested a formula for estimating the elasticity of the impact of digital technology costs on the corresponding transaction costs of organizations. Conclusions. The study confirmed the hypothesis that firms are increasing the use of digital technologies to reduce their transaction costs. This enabled to propose and verify the said formula.
- Research Article
9
- 10.1016/j.ijmedinf.2025.105911
- Aug 1, 2025
- International journal of medical informatics
Digital technologies, including wearable activity trackers and smartphone applications, offer tools to support behaviours in healthy ageing interventions. This study aimed to describe utilisation patterns and correlates of digital technology use among middle-aged and older Australians. We used data from 45 and Up Study 2019 follow-up questionnaire (originally 267,357 participants aged ≥45years recruited 2005-2009). We considered three categories of digital technology use: broad digital technology use (e.g. computers, tablets), small portable devices (e.g. smartphones, smart watches, activity trackers), and digital applications to track health (e.g. step count, nutrition, medication). We used multivariable logistic regression to examine the associations between participants' sociodemographic, health status and behavioural characteristics with digital health technology use. 31,965 participants completed the 2019 follow-up questionnaire (47% response rate), with a median age of 69years (interquartile range: 63-76). Among participants, 87.0% reported broad digital technology use, 34.9% active use of small portable devices, and 29.8% monthly digital application use to track health. For all three categories, digital technology use was significantly associated with relatively younger age (highest for 55-64years), major cities, private health insurance, higher socioeconomic status, greater physical function, higher physical activity, higher fruit and vegetable intake, lower psychological distress, and lower red and processed meat intake. There were no associations between digital technology use and marital status, cancer, osteoporosis, cardiovascular disease, and depression/anxiety. In this Australian cohort, digital technology use was highly common among participants aged 55 to 74years, but reduced among those aged over 75years. Targeted interventions leveraging digital technologies are warranted with the goal of advancing public health.