Abstract

The main objective of this chapter is to evaluate whether early orientation and education to entrepreneurship for the first time in agricultural vocational training through activities, programs, and education proactively promotes the cognitive processes that encourage trainees to intend to be entrepreneurs. Several empirical studies indicate that education can foster entrepreneurship. Yet the impact of entrepreneurship education programs on entrepreneurial skills and values remains largely unexplored. Therefore, this study uses a survey among students and trainees in agronomic disciplines in three different regions: Meknes (Fes-Meknes region), Marrakech (Marrakech-Safi region), and Ouled Teima (Souss-Massa region). Thus, by using sample counts of 337 individuals, the results highlight the high impact of teaching coaching variables on entrepreneurial intention. Hence, these results are promising in the sustainable sense that they reveal the impact of investment in entrepreneurship education at a given point in time on the pathways of trainees.

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