Abstract
ABSTRACT The growth in adoption and use of mobile devices has enabled individuals to pay and renew their health insurance subscriptions at their convenience. However, information systems literature in this area reveals that the antecedents that influence the continuance use of health insurance e-renewals are not fully understood. This study investigates the antecedents to the continuance use of a health insurance e-renewal to provide further empirical understanding. To do this, we use the Unified Theory of Acceptance and Use of Technology (UTAUT2) and survey data from 130 respondents. Through partial least squares-structural equation modeling (PLS-SEM) and necessary condition analysis (NCA), findings from our study reveal that effort expectancy, social influence, convenience, and facilitating conditions are significant antecedents to behavioral intention to use health insurance e-renewal services. Also, the NCA shows that effort expectancy, convenience, and price value are necessary conditions for behavioral intentions. Both PLS-SEM and NCA results similarly confirm support for the positive or necessary effect of behavioral intention and facilitating conditions on the continuance use of health insurance e-renewal services. The study makes key theoretical contributions and some implications for practice and policy.
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