Abstract

In recent years, securities companies in Vietnam have gradually applied Fintech to business activities to diversify products and services provided, enhance customer access with the goal of improving business performance. This study focuses on evaluating the impact of Fintech on the business performance of 76 securities companies operating in the Vietnamese market in the period 2015- 2022. Research results show that Fintech application has a positive impact on the business performance of securities companies in Vietnam. From these results, the author proposes a number of solutions and recommendations for securities companies to improve business performance in the current context of digital transformation such as focusing on investing in research activities, applying Fintech in accordance with trends, developing high-tech human resources

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