Abstract

The present study investigated the factors that influence the feasibility and competitive advantage of a digital freight forwarder through a binary logistic regression model. The research is a concrete application of sustainable entrepreneurship in the transport and supply chain sector. The novelty of this topic presents a research gap that needs to be covered with dedicated studies. After the literature review and concept clarification, the article presents quantitative research involving an online questionnaire administered among a sample of transporters in Romania. Through analysis of the data collected from 405 respondents, it was found that the most important factors when selecting a digital freight forwarder are the existence of both sales and dispatch departments. Furthermore, apart from greening the industry, a digital freight forwarder has several other advantages for all stakeholders and society. The study concludes that the concept has the potential to disrupt the entire industry through a unique combination of efficiency, transparency, and sustainability.

Highlights

  • Entrepreneurship is the blood of any economy in the world

  • The present paper provides a critical review of the research in the area of sustainable entrepreneurship and the potential applications in the transport and retail supply chain sector

  • The term ecopreneurship was defined at the intersection between economic drive for profit and preoccupation for sustainable development and environment

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Summary

Introduction

Entrepreneurship is the blood of any economy in the world. The new ideas that become concrete in new companies maintain society and set the course for the future. This future will be bleak, and future generations may not enjoy the same development. A new generation of entrepreneurs has risen that are driven by profit, like any entrepreneur, but have a genuine interest towards sustainability. These types of entrepreneurs are present in all industries, but in the transport and supply chain sector they add a direct and significant impact. Given the impact of transport in today’s world, it is very important to investigate how entrepreneurs started to transform this sector

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