Abstract

During Covid-19 and the saturation of China's e-commerce market, JD.com stands out with its successful supply chain operations and supply chain infrastructure. Through the SWOT analysis of JD.com, background information, and the comparison between JD.com and other Internet companies in the same category, it can be concluded that the supply chain of JD.com lacks or is good at. In view of these aspects, it is more reasonable to put forward effective countermeasures and suggestions for the company to improve and perfect the supply chain. Therefore, the main content of the research is the achievements and shortcomings of JD.com in logistics and supply chain, and the opportunity of its famous smart supply chain and the help it brings to the company are also part of the research. In addition, how to develop the supply chain infrastructure to the greatest extent under the condition of limited cost to ensure the stable operation of the supply chain is also a question worth considering. The research focus of this paper is its supply chain status and improvement methods. Research JD's supply chain from the social point of view, use SWOT theory to analyze and put forward suggestions for supply chain problems, and solve the current problems in JD supply chain.

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