Abstract

As part of our research, this article analyzes in diachrony and synchrony the main models of nomenclature signs for foreign buses and investigates the typology and format of the nomens. The first model of the bus nomenclature is built by three types: 1) abbreviation component+alphanumeric index; 2) abbreviation component + onym-based / appellative component; 3) abbreviation component + onym-based / appellative component + alphanumeric index: MCI D4500C, Setra ComfortClass S 416 GT-HD-2. We have identified the largest share of nomenclature names with abbreviation (alphanumeric) designation on the bus indication of Chinese bus companies: Ankai HFF6100LK10D, Foton BJ 6760. The second model of the bus nomen is anthroponymic nomenclature signs of the names of motor transport concerns, which are based on a male anthroponym of the surname type, mainly the owner or the founder of the bus manufacturer: Drögmöller E330K MiniComet, Citroen RELAY 3.0 HDi 155 157. Modeling of the bus nomens has several motivational bases, most of which, as we have established, are nomenclature signs based on the names from regional geography: Neoplan Hamburg, Autosan Wetlina City, Solaris Alpino 8.9 LE. Of particular note is the model of the bus nomenclature sign, where secondary nomination is mostly used and the emotional motivator, expressed by nouns-appellatives, is one of the components: Paradiso 1800 DD G7 (paradise), as well as involving the units of nouns-appellatives in nomination processes of modeling nomenclature to refer to professions, positions, titles (in most cases) in the masculine gender, but using femininities is also possible: VDL Ambassador, Berkhof Premier GB, Mitsubishi Fuso Aero Queen. In general, it can be concluded that the bus nomenclature has the same motivators and resources as the car nomenclature, and the use of Latin alphabet and numerical indexes is the most productive in the process of new nomination, because such numbers are easily upgraded and accelerate modeling of new types of bus equipment.

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