Study on the Impact of Cultural Differences on Sino-US Business Negotiations under the Guidance of Cultural Dimensions Theory

Abstract

The tide of economic globalization has led to an increase in the frequency of business negotiations between China and the United States, where cultural differences have emerged as a pivotal factor affecting the success or failure of negotiations. Hofstede's cultural dimensions theory provides an effective analytical framework for understanding and analyzing cultural differences. Guided by Hofstede’s cultural dimensions theory, this paper delves into the impact of cultural differences on the objectives, language, risk-taking, and decision-making in Sino-US business negotiations. The aim is to uncover the intrinsic mechanisms of cultural differences and their multidimensional effects on negotiations, thereby offering strategic recommendations to facilitate the successful Sino-US business negotiations.