Abstract
Bilik Hukum is a digital legal advisory service solution. It is easier and more practical to get help with legal matters. Thanks to digital applications and websites that connect you with experts in your field, no matter where you are or what time it is. For this study, the division's strategy is to use various tools to create a more advanced and competent business. This research examines how the value proposition canvas, Porter's Five Forces, PEST, CPM, IE Matrix, and the Lean Business Canvas can be used to help a company remain viable in the face of challenges and opportunities both inside and outside the company. Keywords: Value Proposition Canvas, Porter’s Five Forces, PEST, IE Matrix dan Lean Business Canvas.
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