Abstract
A wide variety of studies has identified a significant correlation between the income of a film and its genre. Unveiling that with newer genres and new audiences, certain movies experience more success than others. Here the researcher institutes a content analysis in which 12 live-action ‘superhero’ films are viewed and evaluated based on a sophisticated code. The films are viewed multiple times and other ‘outside’ codes are also recorded by the researcher. The research results in a found correlation between economic success and the superhero genre is identified along with a greater understanding of the impact that the films have on audiences. Not only is the impact revealed, but also some methods are evaluated along with their effectiveness on the amount of income generated.
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