SEARCH AND JUSTIFICATION OF WAYS TO INCREASE THE UNITIZED CARGO TRANSPORTATION EFFICIENCY

Abstract

Purpose. Identification and methodological substantiation of ways to increase the unitized cargo transportation efficiency, which would increase the trucking company profits and the manufacturer quality customer service. Methodology. In the course of the research the following methods were used: the method of theoretical generalization and systematization to determine the peculiarities of formation of the rational routes of cargo transportation in different conditions; the analytical method to determine the factors influencing the feasibility of adopting a certain strategy of the trucking company to improve the transportation efficiency; comparison to analyze strategies to increase the cargo transportation efficiency of the trucking company when using routes of different types. Findings. The relationship between the organizational structure effectiveness of the production enterprise management and the probable problems in choosing the type of route for goods delivery to customers is defined. The authors proved that the efficiency of unitized cargo transportation depends on a well-defined strategy of increasing the road transport efficiency. Based on the conducted research the influence of economic and organizational factors on expediency of the decision concerning rational strategy of transportation efficiency maintenance is estimated. Three types of strategies are proposed, the content of which is reflected in the receipt of additional profit by the transport company from the production enterprise, when using pendulum routes by saving its resources (return of returnable packaging) and by finding cargo on the way back, as well as using delivery-assembling routes while minimizing fines for late goods delivery. The dependence visualization of the amount of the trucking company profit on the type of strategy adopted allows us to assess the prospects for the introduction of certain types of freight vehicles routes. Originality. Methodical approaches to ways substantiation of the trucking company profit increase, choosing their rational route according to the efficiency increase strategy of unitized cargo transportations from the manufacturer to clients have received further development. Practical value. The obtained results are aimed at improving the methodological approaches to optimizing the unitized cargo routes, based on the choice of two types of routes in certain conditions, the first is the pendulum route with simultaneous receipt of applications for goods delivery, the second – the delivery-assembling routes, taking into account fines for late delivery.