Abstract

ABSTRACT The identity of women entrepreneurs illuminates discursive struggles given the masculine norms of entrepreneurship. Applying relational dialectics theory (RDT), this study explored competing discourses surrounding understudied Chinese women entrepreneurs and the interplay of their identification and masculine discourses. I conducted narrative interviews with 34 Chinese women. Contrapuntal analysis of this non-Western data however identified that discursive struggles happened when voicing/speaking/expressing was not prioritized. Hence, I turned to new materialist perspectives to (re)work discourses as boundary-making practices producing local things/beings-in-relations and agents as anyone/anything participating in the dynamism. In two themes as competing discourses (discourses of misalignment vs. legitimacy), I focused on local movements and interferences when/where women in their entrepreneurial becoming encountered various human and nonhuman agents, and therefore demonstrated how discursive struggles involved various bodies/things, more than just talk/voices. Ultimately, this study diffracted RDT by engaging with new materialisms and proposing a new uttered-embodied dimension of discursive struggles.

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