Abstract
ABSTRACTThe paper explores the conflict between users' right to privacy and data protection and the practices of online platforms such as Google and Facebook. Based on the collection of a data set of 13 complaints against the two companies in the period 2011 to 2016, the authors provide an overview of the field and a critical look at the current systems of privacy and data protection in the US and Europe, including the new General Data Protection Regulation (GDPR). The paper argues that whereas the two systems differ on a number of accounts neither of them critically engage with the online business model that lie beneath these platforms, including its incentive for maximising data collection.
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