Abstract

The development speed of print advertising design is also getting faster and faster, especially since entering the new media era, the media and methods of information dissemination have also undergone earth-shaking changes. Affected by this, the visual design and expression of print ads in the era of new media have also undergone corresponding changes. The article briefly analyzes the visual design and performance of print ads in the new era.KeywordsNew mediaPrint advertisingVisual designVisual performance

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