Abstract
Science and technology are constantly updated, and the media are also constantly updated and integrated. News communication is developing rapidly in the direction of media integration. However, there is an obvious gap between the education of news communication related majors and the social requirements for related professions, which means that it is unable to meet the needs of news communication talents in the period of media integration. Based on this, on the basis of in-depth analysis of the current education problems, this paper deals with the challenges of the era of financial media, and explores the corresponding teaching reform countermeasures, hoping to help the relevant colleges and universities to optimize their own professional system, so as to improve the education quality of news media majors and help the sustainable development of Chinas news communication industry.
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