Abstract

A Web information retrieval algorithm based on Web page segment is designed, the key idea of which is to segment each Web page into different topic areas or segments according to its HTML tags and contents since Web pages are semi-structure. First, the algorithm builds a HTML tag tree, and then it combines nodes in the tree under the rule of content similarity and visual similarity. During the process of retrieval and ranking, the algorithm makes full use of the segmentation information to sequence the relevant pages. The experimental results show that this method is able to improve the precision in search significantly and it is also a good reference for the design of the future search engines.

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