Abstract
This article discusses representations of television in written texts found in elementary school Portuguese language textbooks (PLTb) from 5th to 8th grade. In order to obtain the necessary information for this article, six PLTb collections were selected (out of the 35 that were analyzed and approved by Brazil's National Textbook Program – PNLD – in 2002). This work is referenced in Cultural Studies, a field of study that considers culture to be central and constitutive in/of all the aspects of social life, emphasizing the analysis that sees pedagogy as a complex and comprehensive phenomenon. The analysis is developed using six categories (TV/alienation; TV/violence/values; TV/nostalgia; TV/consumption/advertisement; TV/teacher/news/information; and TV/pros). The conclusion is that most of the texts studied approach the negative effects of television; the ways it could incite violence, diminish intelligence, alienate the subjects and deceive the spectator – that is, a very present topic in students' lives – possibly assuming it would be of their liking. The referred technology is portrayed as harmful and negative. In order to discuss the distinct categories, a dialogue between the different conceptions that emerge at the TV/Tb intersection was developed.
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