Abstract

The present article aims to refl ect about the expansion of compulsory hospitalization and treatment strategies for drug users, to which was noticed the importance that media presents to explicit and promote some of the proposals. For this purpose, a communication analysis was executed based on the compulsory hospitalization theme which was produced by “Zero Hora Newspaper”, highlighting some of the discourse that grant the expression regarding this practice and their enlaces. This article is based on a Critic Social Psychology and Depth Hermeneutics, discoursing about the ideological infl uences, the power involved and the power relation sit presents. Newspapers reports published during the year of 2013 with online availability were used for these analyses. This article concludes that the materials and theme expansions provided from the media allows the understanding regarding the relationship between the history of madness presented with the discourse concerning crack cocaine users, showing a repetition relating the attention that it is given, however with only the leading role changed, spanning different forms of stigmatizing the drug users place in society.

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