Abstract
Abstract The rise of populism concerns many political scientists and practitioners, yet the detection of its underlying language remains fragmentary. This paper aims to provide a reliable, valid, and scalable approach to measure populist rhetoric. For that purpose, we created an annotated dataset based on parliamentary speeches of the German Bundestag (2013–2021). Following the ideational definition of populism, we label moralizing references to “the virtuous people” or “the corrupt elite” as core dimensions of populist language. To identify, in addition, how the thin ideology of populism is “thickened,” we annotate how populist statements are attached to left-wing or right-wing host ideologies. We then train a transformer-based model (PopBERT) as a multilabel classifier to detect and quantify each dimension. A battery of validation checks reveals that the model has a strong predictive accuracy, provides high qualitative face validity, matches party rankings of expert surveys, and detects out-of-sample text snippets correctly. PopBERT enables dynamic analyses of how German-speaking politicians and parties use populist language as a strategic device. Furthermore, the annotator-level data may also be applied in cross-domain applications or to develop related classifiers.
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