Abstract

Social influence is described as a communications theory which involves three psychological processes: compliance, identification and internalization. The theory applies supplemental data from social psychology frameworks consisting of normative conformity and informative conformity research. Individuals can be influenced to demonstrate social behaviors and many of us can be influenced to change our behaviors depending on our psychological or social needs at that time. Propaganda is another social influence that affects crisis communications. These topics will be discussed to better understand social influence and social behaviors while also analyzing legitimate authority interpositions during the coronavirus global crisis. Further, this research task will examine observational research data, compare antecedent events that prompted these discussions, to support a theoretic approach that consists of organizing ontological perspectives to adduce an analysis of understanding intervals of interspersed social influences resulting in the propagation of public policy, particularly, police reform.

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