Abstract
Fathers of preschoolers (N = 47) responded to six open-ended questions regarding snacks via Qualtrics to understand how fathers perceive snacks. Most fathers were White (85%), well educated (72% had bachelor's degree or higher), and married (98%). Content analysis was applied to survey responses, and themes were identified. Three overarching themes with subthemes were discovered, including (a) snack characteristics, (b) snack decisions, and (c) snack rituals. If health professionals wish to develop messages about children's snacking behaviors, it is essential to understand how snacks are defined by parents, including fathers, when snacking occurs, and how snacking decisions are made.
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