Abstract

The application of the concept of Total Quality Management (TQM) is expected to be able to assist companies in responding to consumer needs in the future. This research aims to see the mediating effect of Total Quality Management on Entrepreneurial Orientation with Firm Performance. To support this theory, this study takes data from the furniture company PT Kayan Jaya Tanjung, Surabaya. This study was analyzed using the partial least square method by using 78 workers at PT Kayan Jaya Tanjung with a minimum level of manager. Respondents were drawn based on two branch factories, namely PT Kayan Jaya Tanjung I and PT Kayan Jaya Tanjung II. The results of this study indicate that the company can gather its human resources (TQM) to formulate a proactive strategy to anticipate future customer demand (EO) so that companies can maintain the quality of their products (firm performance). This study shows that applying the concept of TQM with a good entrepreneurial orientation will form a sustainable strategy to achieve a competitive advantage for company performance. Keywords: competitive advantage, entrepreneurial orientation, furniture, total quality management, firm performance

Highlights

  • *) Program Studi Manajemen, Universitas Ciputra Surabaya CitraLand CBD Boulevard, Made, Sambikerep, Surabaya City, Jawa Timur 67219, Indonesia

  • Respondents were drawn based on two branch factories, namely PT Kayan Jaya Tanjung I and PT Kayan Jaya Tanjung II

  • The results of this study indicate that the company can gather its human resources (TQM) to formulate a proactive strategy to anticipate future customer demand (EO) so that companies can maintain the quality of their products

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Summary

METODE PENELITIAN

Data dari penelitian ini diambil dari para pekerja di perusahaan mebel PT Kayan Jaya Tanjung yang bertempat tinggal di kota Surabaya, Indonesia. Data primer pada penelitian ini diambil dari 78 karyawan aktif pada perusahaan PT Kayan Jaya Tanjung di bidang manajemen masingmasing bagian perusahaan. Selanjutnya, dilakukan perhitungan perbandingan jumlah karyawan yang berada di PT Kayan Jaya Tanjung I dan PT Kayan Jaya Tanjung II. Sampel penelitian ini terdiri dari 44 orang dari karyawan PT Kayan Jaya Tanjung I dan 34 orang pegawai dari PT Kayan Jaya Tanjung II. Sebanyak 50 kuesioner diterima pada penelitian ini sebagai perwakilan sampel dari kedua cabang perusahaan PT Kayan Jaya Tanjung. Hasil dari responden yang telah didapatkan pada penelitian ini diolah menggunakan perangkat Partial Least Square (PLS). H2: Total Quality Management berpengaruh signifikan terhadap Firm Performance. H4: Total Quality Management memediasi pengaruh Entrepreneurial Orientation terhadap Firm Performance

HASIL PENELITIAN
Confirmatory Factory Analysis
Product Quality
Keterangan Mendukung Mendukung Mendukung Mendukung
Implikasi Manajerial
KESIMPULAN DAN SARAN
Findings
DAFTAR PUSTAKA
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