Abstract

Abstract: Scams are systematically executed crimes. Criminal tactics are organized based on the targeted victims, timing, and technological advances. Various approaches have been implemented by authorities to educate and raise awareness among the public regarding the modus operandi and methods of self-protection against these crimes. Therefore, this study aims to identify the level of knowledge and behaviour on self protection against scam crimes among teenagers in Malaysia. A total of 482 teenagers aged 16 to 19 participated in this study. The survey instrument involved five constructs and 29 items formulated based on guidelines, campaigns, and promotional materials implemented by various authoritative agencies in Malaysia. Data were analyzed using descriptive analysis in the form of frequency, percentage, and cross tabs analysis. While the inference analysis used was the multiple regression analysis to analyze the influence of each variable toward respondents’ behaviour. The analysis results found that the scores of teenagers’ knowledge for two constructs were high (data information, data security), and three constructs were moderate (communication, digital content, problem-solving). Whereas the finding of multiple regression analysis indicated that all variables were significant in influencing respondents’ behaviour except for the digital content variable. Overall, this study proved that the protective actions taken by authorities against scam crimes were effective. However, these efforts need to be continued to ensure that these preventive elements can still be practiced in the future. Keywords: Scam; Teenagers; Communication; Digital Content; Problem-solving; Data Security; Data Information

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