Abstract
Film and tourism during the 4.0 industrial revolution now have a strategic positioning in attracting tourist visits. Because the film is able to exert a powerful influence on tourist visits, the Ministry of Tourism and Creative Economy then carries out a program that closely targets millennials as a tourist market target with the slogan 'instagramable'. Herein lies the power of film in attracting tourist visits that can be a solution for all tourist areas in Indonesia, especially for Rumah Galuh Village. At the beginning of the pioneering natural tourism in this village, the film had an extraordinary impact on the number of tourist visits. In 2016 until now, the number of tourist visits has increasingly declined. Based on these problems, research on making tourist films as promotional media is expected to be a useful breakthrough. This study uses the science of phenomenology, participant observation techniques, with data analysis: (1) data reduction; (2) data presentation; and (3) drawing conclusions / verification. The making of tourism films in this study uses 2 theories, a secondary theory, namely: the theory of film making with 3 working indicators: pre-production, production and post-production of films, while the primary theory is: film theory as a tourism promotion media with 4 working indicators: color , features, properties and ratios. The results of the application of the seven working indicators of the theory produce a true tourism film as a tourism promotion media. For our next research we recommend the effect or impact caused by the tourist film on the flow of tourist visits to these tourist destinations.
 Keywords: Tourism Films Making, Tourism Films as Promotional Media.
Highlights
Film dan pariwisata di masa revolusi industri 4.0 saat ini memiliki positioning yang strategis dalam memimpin segmen pasar wisata
Film and tourism during the 4.0 industrial revolution now have a strategic positioning in attracting tourist visits
able to exert a powerful influence on tourist visits
Summary
Film dokumenter memiliki 12 genre, yaitu: laporan perjalanan, sejarah, potret/biografi, nostalgia, rekonstruksi, investigasi, perbandingan dan kontradiksi, ilmu pengetahuan, buku harian, musik, association picture story, dan dokudrama (Prastisa, 2008). Film yang akan diciptakan bergenre laporan perjalanan. Istilah atau penamaan yang sering digunakan untuk jenis dokumenter ini adalah travelvlog, travel film, dan travel documentary. Terdapat 5 tipe film dokumenter menurut Prastisa (2008) yaitu: tipe expository, tipe observational, tipe interactive, tipe reflexive, tipe performative, tipe poetic, namun yang menjadi kajian dalam penelitian ini adalah tipe observational. Menurut Prastisa (2008) film dokumenter observational adalah pembuat film menolak untuk mengintervensi objek dan peristiwanya. Tipe inilah yang akan digunakan di dalam penelitian ini. Dalam pembuatan film perjalanan terdapat 3 hal yang menjadi hal penting yaitu: pra-produksi film, produksi dan pasca-produksi.
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