Abstract
The role of Political parties and politicians are indispensable for making democracy. The finding the paper is the role of political parties and the personality of the contesting candidate in shaping voting behavior in District Charsadda in the 2008 election. The focused area of the study is district Charsadda of Khyber Pakhtunkhwa. The data collected through a multistage sampling method in which ten union councils out of 49 were selected which 20% of the total union councils.
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