Abstract
The right of withdrawal is a central part of the EU consumer acquis. It is less well developed as a consumer right outside Europe. This chapter suggests that the right to withdrawal challenges the principle of pacta sunt servanda, but this is justified on consumer policy grounds. It also argues that the concerns to personalise the right and make it more environmentally friendly do not justify amending the core statutory rights of withdrawal. The right of withdrawal is particularly useful in relation to e-commerce, and Asian countries are recommended to consider if they should adopt more extensive rights of withdrawal.
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