Abstract

Researchers surveyed 501 Black U.S. residents to examine the impact of listening on trust, satisfaction, commitment, and attitude toward participants' hometowns. Results indicate listening plays an important role in organization-public relationship (OPR) outcomes, and that satisfaction mediates the impact of listening on city attitude and likelihood to recommend a city. Qualitative responses reveal a tenuous relationship between Black residents and local government. Listening should be prioritized in future OPR scholarship and city government communicators’ practice.

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