Abstract
Correct understanding of the role of e-commerce to enhance the competitiveness of Small and Medium Enterprises (SMEs). This not only helps SMEs to effective e-commerce, But also to help SMEs to realize the central position of the e-commerce in competitiveness of enterprises. This study has significance for helping E-commerce in SMEs to healthy and orderly development. This paper analysis the roles of e-commerce in Enhancing the competitiveness of SMEs: enhance the soft power of SMEs through E-commerce; create new business opportunities, explore new markets; E-commerce for SMEs to provide a relatively level playing field; Highlights the advantages of their own e-commerce for SMEs; promoting structural optimization and upgrading of SMEs.
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