Abstract
Many efforts have been made to create a mutually beneficial environment for the development of innovation with interactions between universities, industry and government, for innovation. But there's still a lack of methodologies that design a journey for university students. This paper presents a proposal of a Research to Business (R2B) model called ÂNIMA HUB. A case study was developed with the Brazilian education group Ânima Educação (26 higher education institutions throughout Brazil). ÂNIMA HUB has been applied in these institutions, and it has been able to create 247 interdisciplinary research groups with more than 209 professors and 3500 students. The results show the scalability of the model and its ability to present a well-defined methodology that helps an idea to become a project, be published and become a business plan. In addition, 35 papers have been published and projects have been linked to companies for investment prospects and new business.
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