Abstract
Many student midwives find themselves confused in aligning their social media presence with their newfound role as healthcare professionals. Inclusivity and freedom of identity are current hot topics: is it acceptable that some students are expected to hide their true selves to comply with an outdated perception of professionalism? For example, does someone’s choice of clothing affect their ability to be seen as “professional”? Should universities be criticising or even disciplining students over outfits worn on social media? This article explores the difficulties student midwives face as they try to balance professionalism with being true to their own identities and how they represent themselves on social media.
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