Abstract
Recently, ridesharing has been noticed as an effective and sustainable mode of transport. In which, each passenger carries out a journey that benefits travelers and society greatly, such as reducing travel costs, reducing journey times, relieving road traffic congestions, preserving fuel and reducing air pollution. While the importance and efficiency of ridesharing, ridesharing among travelers has not been commonly utilized. This paper introduces an upgraded disaggregated utility model for a mode choice step in the four-step traffic demand model for transport of passengers in Tanta city - Gharbiya governorate. For the first time, the analysis in this paper includes ridesharing mode in addition to other three common modes; private vehicle, bus, and taxi . The aim of this research is to involve the ridesharing mode and new parameters in the mode choice analysis of the case study. This is done by including additional parameters such as travel cost and comfortable in addition to travel time. Based on surveys, the developed Multinomial logit utility models have been assessed using the McFadden pseudo R2 values. The values demonstrated high compatibility of results with real data as pseudo R2 values ranges between 0.2 and 0.4. In addition, all utility models developed for modes are found to have P-values less than 0.05 indicating the significance of the considered utility characteristics.
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