Measuring the intensity of challenges and problems of small-scale entrepreneurs in Uttarakhand, India

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Purpose This study aims to understand the relative intensity of the challenges and problems faced by small-scale entrepreneurs in Uttarakhand. Design/methodology/approach A survey methodology was used for this study. The judgement sampling method was used to select the sample for this study. The data were collected from 240 small-scale entrepreneurs using a self-structured questionnaire. Descriptive statistics, principal component analysis and confirmatory factor analysis were used to analyse the data. Findings The survey found that marketing, finance, taxation, human resource and government support–related problems are the major problems of small-scale entrepreneurs in the state. Research limitations/implications This study was conducted in both rural and urban areas, but due to the unreachability of rural entrepreneurs, the representation of rural entrepreneurs is less, so the findings are more inclined towards urban entrepreneurs. Practical implications The research has highlighted the intensity of the major problems faced by small-scale entrepreneurs in Uttarakhand. Although many support schemes are operational in the state, small–scale entrepreneurs face many challenges, so this study provides solutions for those challenges. Originality/value This study is unique in that it measures the intensity of problems and challenges of small-scale entrepreneurs and provides insight into more serious issues prevalent in the state.