Abstract

Measuring Service Quality at Tourist Destinations: An Application of Importance-Performance Analysis to an Alpine Ski Resort. Simon Hudson and Graham W. H. Shephard. Journal of Travel and Tourism Marketing, vol. 7, no. 3, 1998, pp. 61-78. Haworth Press, Inc., 10 Alice Street, Binghamton, NY 13904-1580. $32.40 annual subscription

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