Abstract

Mass-produced original paintings, it is argued, expand conventional views of aesthetics from their typical focus on museum examples and relatively sophisticated audiences by emphasizing a popular, ubiquitous, and appealing popular art. Mass-produced original paintings illustrate several key features of an everyday aesthetics: clarity of sources, highly stimulating, positive affect, cathartic consequences, and holistic. Unique to an everyday aesthetics are mass-produced paintings’ psychic closeness, enhancement of self-esteem, and the resonating effect of landscapes. The overlaps, parallels, and differences between a conventional and an everyday aesthetics are discussed.

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