Abstract

This chapter focuses on dream science and its relationship to scientific and popular discourses of neurobiology, including those related to the marketing of psychotropic drugs and sleep medication. The focal point in this chapter is an analysis of an exhibition held at Harvard’s Carpenter Center for the Arts in 1977 called Dreamstage. The chapter argues that Dreamstage and related discourses helped to transform dreaming from primarily an illusory or imaginative construct into a physical and biochemical process, thus stripping it of “meaning” and rendering it part of the sleep cycle. The chapter places this erasure of the dreamscape in the context of the rise of 24/7 consumer capitalism and the increasing technophile society of the late 1970s and 1980s.

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