Abstract

Purpose: The research aim is how the socialization of Islamic banks at the formal education level through a learning method for elementary school students in Indonesia. Theoretical framework: Socialization theory in the context of Islamic banking emphasizes the role of culture, religion, education, peer influence, media, regulations, and community engagement in shaping individuals' understanding and acceptance of Islamic financial principles and practices. It's a multifaceted process that involves both formal and informal channels of education and influence. Design/Methodology/Approach This study uses an Analytical Network Process (ANP) approach. Researchers provide questions to experts and practitioners selected as informants or respondents, as well as through in-depth interviews. Findings: This research found:1). The Islamic bank socialization model in 4th, 5th, and 6th-grade elementary schools uses three important aspects: Islamic law, good behavior, and Islamic bank products. 2). The main priority of these three things is Islamic bank products. 3). There are seven learning models in the socialization of Islamic banks at the elementary school level in grades four, five, and six: learning as a fun activity, learning to ask questions and work, learning to know each other, learning in groups, learning by doing, meaningful learning, and contextual learning. 4). The seven learning models with the highest ranking were learning as a fun activity. Research, Practical & Social implications: The limitations of this study concentrate on school children at the elementary level. The next researcher can concentrate on junior high school. Originality/Value: The originality of this research is that there are three criteria in the socialization of Islamic banks: Islamic law, good behavior, and Islamic bank products. The results of the recap obtained data show that the priority scale of these three aspects is the product of Islamic banks, with a score of 0.66. The results are also based on the agreement between practitioners and experts.

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